Expanding the world’s most iconic brands.
I have a deep passion for interactive games and a genuine love for Warner Bro's IPs. I designed content for some of the world's most beloved brands such as Batman, Mortal Kombat, LEGO®, and Lord of the Rings—to name a few. During my 6 years with WB, I relocated from Massachusetts to California, collaborated with varying divisions of the 100-year-old media empire, and was rewarded with endless opportunities to learn and grow both as a designer and individual.
I ultimately joined the mobile publishing division as lead designer. There, I was responsible for supporting all initiatives including digital consumer marketing, trade show environments, user acquisition, and pitching mobile game releases to the app stores. The greatest challenge I faced was balancing the Warner Bros parent brand with each individual IP.
My redesigned presentation format for app store pitches resulted in several mobile games receiving premium featuring in both the iOS® and Google Play® stores (saving substantial marketing budget). Self-initiated projects included modernizing internal reporting templates, learning HTML to create on-brand responsive emails, and increasing in-game revenue by collaborating with the theatrical marketing division for cross-promotional campaigns.
Credits
Lead Designer / Patrick Kenney
Designer+Illustrator / Lilly Aguilar
Art Director / Aaron Habibipour
Executive Producer / Jason Everett
Director of Mobile Publishing (secret Copywriter) / Gavin Leung
Director of User Acquisition / Brian Sapp
Senior Manager, Analytics / Samuel Huang
Analyst / Brent Lowry
Sr. Community Manager / Daniel Comfort